“Appification TV” podcast @videonuze with reference to CNNx and NBC Apps is a great discussion looking at how broadcasters are wrapping up video, news and advertising together.
Its still early days with broadcasters trying new business models and combinations of technology to create a dynamic and interesting user experience, whether its on a smartphone, tablet or connected TV. The jury is still out.
Will competitive pressure from online providers spur the TV “appification” process forward? Will broadcasters be left behind like they have with the growth of online media companies over traditional media companies?
Application of TV
VideoNuze podcast #231
X1 Max Strauss
NBC Sports Live – online feeds for Sochi Olympics